Hey are you a marketer or brand? We have a massive team of bloggers that can add value to your campaigns.From blogger engagement to support a new product or service, to recruiting writers to increase brand awareness, we will produce a bespoke creative campaign to meet your individual business objectives. A brand’s name immediately informs a potential customer of the business’s reputation, giving them a reason to either trust your product/service.
Our bottom line: Increased visibility + reviews, lead to more site visits, increased brand awareness, enquiries & sales.
Our team handles the blogger relationship on your behalf and we recognise the potential of these relationships for creative campaigns.
We not only secure coverage, our service drives both brand awareness and increased traffic to your site.
All our bloggers are ranked according to our strict criteria that include looking at their content, audience, influence and online reach, including all social channels.
As the world has shifted to social media, millennial consumers look to their peers or fellow influencers to inform their purchasing decisions. Younger generations today cherish user-generated content (UGC) — content created by consumers to learn more about products, experiences, and brands. UGC videos on YouTube get 10x more views than content created and uploaded by the actual brand itself. I believe that social media has really become effective “digital word of mouth.” Millennials crave authentic brand messaging and believe that their peers are more likely to share an honest review of a product. Consumers today want a brand to talk with them rather than at them. They expect brands to engage and entertain them rather than sell them. This is why it is so important for a brand to tap like-minded influencers to curate UGC that speaks to the influencer’s social audience — all while amplifying the brand’s key messaging. I see influencer marketing as a win-win for both brand and consumer!